Social Media Marketing Overload: A Survival Guide for Solo Entrepreneurs

Social media marketing overload is a constant occupational hazard for the solo entrepreneur. True, everyone sometimes gets bouts of FOMO when they see yet another sun-kissed vacation photo from their old high school friend.

But for someone who makes their living selling their handmade products online, FOMO becomes FOMOS—Fear Of Missing Out on Sales. Am I Tweeting enough to keep my shop from going under? Why is nobody re-pinning my Pins?

Sound anything like the inside of your head at 2am?

Well, let’s take a deep breath, close all our other browser tabs, put our phones on silent, and keep reading to find out how to control your social media anxiety and prevent social media marketing overload.

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Moving Christopher Taylor Timberlake Fine Art Jewelry Upmarket and Beyond Etsy

When Christopher Taylor Timberlake Fine Art Jewelry first approached dbdc, they were experiencing what many artists and makers experience as their business matures into a full-time job: they had outgrown Etsy. dbdc worked with them to move from Etsy to Woocommerce and WordPress, and to update their packaging, signage, and store layout to support their move upmarket.
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Introducing dbdc’s Free eCommerce Fee Calculator

One of the big X-factors when it comes to selecting an eCommerce platform is how much their subscription fees, transaction fees, credit card processing fees, and fee coordination fees will cost you. Some fees are based on how many orders you sell, while others are based on the dollar value of each order. Some are even based on the weight of the items you sell. Well, dbdc is all about making selling things online easier for artists and makers, so I’ve collected the fees for a dozen eCommerce platforms and whipped up a handy customizable eCommerce Fee Calculator spreadsheet to see how their fees stack up for your business.

Go get your free eCommerce Fee Calculator now!

Don’t Be Afraid to Talk to Your Customers

It’s one of the (many) questions that keeps small business owners awake at night: How do I know that what I’m selling is what my customers want? It’s especially personal for artists and makers who sell handmade creations that are close to their hearts. But there’s a way to find out if your work is hitting the mark, one that a lot of businesses small and large overlook: talk to your customers!

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Two Easy Ways to Make your Product Images Unforgettable

For people selling art and handmade goods online standing out on Pinterest and Instagram is vital. How do you make your products stand out from the thousands of other product images on social media? Here’s the thing: with a couple of easy tricks  your product images will stick in your customer’s minds and make their way onto more Pinterest boards and Instagram feeds. Ready to find out how?

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