The 3 Steps to Getting the Right Website Hosting Provider for Your Business

It’s become almost a matter of faith that every business needs a website. It’s so easy, there’s really no excuse not to have one, right? I agree that the vast majority of businesses can benefit from having a presence on the internet that they control, with the tiny little stipulation that a bad website can be worse than none at all.

Your website needs to reflect the strengths, values, and unique selling proposition of your business; it needs to be kept up to date and be filled with content that is valuable to your customers; and its design needs to meet the expectations of your customers. This is beginning to sound less and less easy.

Continue reading “The 3 Steps to Getting the Right Website Hosting Provider for Your Business”

Four Ways a Website isn’t Enough: Why your Business Needs a Domain Name

There are so many ways to get your business online today that it can be easy to overlook one of the most basic, and most important things you can do to make your website work for your business: getting your own domain name.

When you can get facebook.com/yourbusiness, yourbusiness.sqaurespace.com, or yourbusiness.wordpress.com for free or for no extra charge, what makes getting www.yourbusiness.com worth it?  Continue reading “Four Ways a Website isn’t Enough: Why your Business Needs a Domain Name”