How to Migrate Etsy Shipping Profiles to WooCommerce

Etsy and WooCommerce might do basically the same thing—give you a platform to sell goods online—but they do a lot of things very differently. One of those things is how they approach shipping. Etsy has Shipping Profiles that can be applied to individual products, while WooCommerce sets up everything under Shipping Zones, each containing different Shipping Methods that can be customized with Shipping Classes. Is your head spinning yet? Well don’t worry: in this article I’m going to give you a tour of WooCommerce’s shipping settings and show you how to migrate Etsy Shipping Profiles to WooCommerce.

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Getting Your Online Store Ready for the Holidays

Yes, the leaves are still on the trees but it’s time start thinking about getting your online store ready for the holidays. For many artists and makers selling their goods online, the winter holiday season is the busiest and most stressful time of year. Busy is great, but stressful isn’t. Here are some ways to make this year’s holiday season your most successful and your least stressful one yet.

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Your Competition isn’t Who You Think it Is

I’m sure you’ve heard it many times from many people: starting your own business and keeping it alive isn’t easy. Etsy and the markets are saturated, the internet is full of cheap knockoffs, there is no room for anyone else and nothing is new under the sun. Maybe you’ve even been tempted to believe it yourself at times. But none of it is true. The truth is that you get to decide who your competition is and succeed on your own terms. Here’s how.
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Payment Processing Problems at Etsy: Lessons Learned

The first half of 2016 saw two major disruptions in Etsy’s payment processing system, Direct Checkout. One came just before Valentine’s Day and another at the beginning of July. Orders were delayed, customers asked for refunds that couldn’t be processed, and uncertainty filled the forums where Etsy sellers tried to figure out what was happening to their shops. These outages hold important lessons for anyone running an online store. Chiefly, they underscore the importance of backups, communication, and planning.

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How Does a Custom WordPress Website Help Your Business?

Building a website for your business is an investment, and it’s only natural for a small business owner to wonder exactly what you get from a custom WordPress website. For many of my clients, designing and building a site is a new process full of unknowns. If you’re wondering how your business could benefit from a new website, this guide will help you understand what goes in to creating a custom WordPress website and what you can expect to get from your investment.
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Moving Christopher Taylor Timberlake Fine Art Jewelry Upmarket and Beyond Etsy

When Christopher Taylor Timberlake Fine Art Jewelry first approached dbdc, they were experiencing what many artists and makers experience as their business matures into a full-time job: they had outgrown Etsy. dbdc worked with them to move from Etsy to Woocommerce and WordPress, and to update their packaging, signage, and store layout to support their move upmarket.
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Don’t Be Afraid to Talk to Your Customers

It’s one of the (many) questions that keeps small business owners awake at night: How do I know that what I’m selling is what my customers want? It’s especially personal for artists and makers who sell handmade creations that are close to their hearts. But there’s a way to find out if your work is hitting the mark, one that a lot of businesses small and large overlook: talk to your customers!

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Who Should Use Pattern by Etsy?

When Etsy rolled out their new “Pattern by Etsy” service, everyone in the crafting/artist/maker community’s first question was “What is this? And should I be using it?”.  It was a reminder that, as we’re constantly being told by our ever-increasing cable bills, any number of inspirational decorative pillows, and that cool snack at Trader Joe’s that’s not there any more, the only constant thing in life is change. Especially on the internet. Part Etsy, part Shopify, Pattern changed the whole eCommerce equation again. Or it seemed like it did, anyway. But is the post-Pattern world really that different from the world we lived in before? Is it worth using Pattern by Etsy? And who should use Pattern by Etsy, anyway?

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How to find your Most Valuable Customer with Your Story

Have you ever given in to temptation and Googled yourself? It’s OK, you can admit it to me, it’s just you, me, and the internet here. For better or worse my Google footprint won’t be fueling any viral news articles. But what I do find fascinating is what all the “other” Jeff Daigles out there are up to.

For instance, there’s Jeff Daigle, owner of a plumbing and heating business; Jeff Daigle, the dentist; and there’s Jeff Daigle, Deputy Chief of Mission of the US Embassy in Cambodia. All of us Jeff Daigles are different people who have accomplished different things, but to Google we’re not that different.

The same goes for your business and all of the other people out there making the same things that you do, but you have something that nobody else does: your story, and sharing that story is how to find your most valuable customer.

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